Eva & Violet Logo Design & Branding

on October 2nd, 2014

Logo design & branding for a retailer of cruelty-free health and beauty products based in Australia.

Furious Gryphon Logo Design

on September 4th, 2013

Heraldry inspired logo design for Furious Gryphon, a software design company based in Australia.

Artefact Heritage Consulting Logo Design

on March 24th, 2013

Logo design for a heritage consulting company based in Australia.

Design Specials

on January 16th, 2012

Garden in a Bottle – Logo Design Process

on September 11th, 2011

Logo design process for SchreberMeister, a designer bottle garden company based in Vienna.

Rebranding Performance Leaders Australia (Logo & Brand Design)

on August 15th, 2011

Performance Leaders Australia’s mission is to provide guidance on how to best lead teams and improve a manager’s own performance as a leader of people and change catalyst. The client felt their current logo did not reflect their values or approach and contacted Limeshot for a rebranding exercise.

Circular logos: fascination and inspiration

on April 20th, 2011

It seems to me, of late, that everyone is attracted to circular logos more than any other type. I have started avoiding providing a circular option – unless I am very happy with it, for fear my clients will choose that over stronger, non-circular concepts. And yet what is it about circular logos that attracts […]

Dionysus – Illustration Logo

on April 16th, 2011

Hand-drawn illustration for an organic Kalamata olive oil brand; more images after the jump. Currently featured in the logopond.com gallery. This is work in progress, so watch this space for more images.

Logo Design Research Finds: Black Figure Attic Pottery

on April 7th, 2011

Been to the State Library of NSW today, doing some research for a new logo project (for a sumptuous Greek Kalamata olive oil, watch this space!) and came across some lovely pottery images, not the ones one can usually find online but some more obscure and quite unusual ones. Images after the jump (and click […]

Brand, sweet brand: logo cakes

on March 21st, 2011

Don’t know what else to put your logo on? Then be inspired by the newest, sweetest fade: logo cakes, as beautifully illustrated by Herson Rodrigues.

Peru rebrands – and what an awesome job!

on March 16th, 2011

Via Under Consideration’s Brand New, my branding crush for this week is Peru’s new identity. From a friendly and beautiful logo, to great application, this is the one exception I’ve seen this year to the disastrous country rebrands trend.

WIP: Erica Angyal Logo Design & Branding

on March 9th, 2011

Erica Angyal is a nutritionist, health consultant, speaker, and international author of books on health and beauty. Please note this is still work in progress.

Logo Portfolio Updates

on February 14th, 2011

Logo Design Process for Concrete for Maryland: Video

on February 10th, 2011

I find it so fascinating to see a designer at work, and Brian at TriLion Studios had the great idea of recording his logo process for Concrete for Maryland logo. Watch him in action below:

Logo Design Love: L’Usine Gourmande

on February 3rd, 2011

Found on Behance recently; not sure whether it’s the orange (new fave colour of mine), the letterpress feel of the stationery or the fresh take on the retro craze that has swept the design world for the past year, but whatever it is, I love L’Usine Gourmande.


Creative brief: a word to the wise

on January 23rd, 2011

If your brief isn’t interesting, the resulting design won’t be either.

Tags: ,

Carpet Republic Logo Design

on January 19th, 2011

Logo design & identity work for a high-end brand called Carpet Republic, a subsidiary of Superior Floor Coverings Pty Ltd in Glebe, Sydney.

Tags: , ,

Bar Stella Logo Design

on January 19th, 2011

Logo design & identity work for a coffee catering company based in Sydney.

Copyright saga: a bad western movie, and I’m the bad guy

on January 5th, 2011

(UPDATED 14.02.2011) I think this needs documentation, since it is an issue that concerns all designers out there, or at least all the designers who put their work on Brandstack, Dribbble, Logopond and so on. We all do so with a certain understanding of the risks we run, the most important being our work being […]

Windfall Logo Design & Branding

on October 22nd, 2010

Identity & branding for a deal origination firm based in Sydney.

Manifest Identity & Logo Design

on October 19th, 2010

Brand identity work for an executive coaching firm in Sydney.


Water in All its Beauty: Logos, Installations, Designs / Blog Action Day 2010

on October 15th, 2010

Blog Action Day is an annual event that unites the world’s bloggers in posting about the same issue on the same day. Our aim is to raise awareness and trigger a global discussion around an important issue that impacts us all. This year, with the theme of Water, we are eager to shed light on […]

Tags: ,

Windfall Logo Design & Branding Concept One

on October 1st, 2010

Discarded concept for the Windfall branding project; it was not what the client needed, but I still like it.

Dissecting the Trend: Dynamic Logos & Brands

on September 30th, 2010

A tetrapyloctomy piece about a very very old trend that came into its own in the past 3-5 years, as the technology stepped in to automate the process. But it all started a long, long time ago, most probably sometime during the second century.