How to build a company, a customer base, a legion of adoring fans

on November 30th, 2010

Do you ever wish you were Steve Jobs and your company was doing as well as Apple? Yeah, so do I. Have any idea how to get there? Yeah, me neither. Enter this great tidbit of no-bullshit wisdom from David Mamet, found via Copyblogger. And I post it here complete and uncensored, because I truly [...]

Basic Folds: Kit Hinrichs Unfolds

on November 23rd, 2010

Next time you need inspiration for your brochures, flyers, and so on have a look at this – you’re bound to fins something useful. And it’s great fun to watch, too. (I used the zigzag fold for DL brochures, awesome effect). And of course, the hand folding belongs to Kit Hinrichs of Pentagram fame.

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Good design doesn’t matter. Good design is essential.

on November 22nd, 2010

A tireless advocate of good design in business, Corporate Design Foundation Chairman Peter Lawrence recently talked to Fast Company magazine about why design matters. I find it fascinating that finally the business world and the design world have decided to understand one another and find the best way design can contribute not only to the [...]

Ralph Lauren’s Mindblowing, Perfumed 4D Show

on November 15th, 2010

On Wednesday, November 10, thousands of eyes witnessed the Ralph Lauren 4D show, featuring advanced video mapping technology projected onto the façade of the Ralph Lauren flagship locations in New York and London. The vibrant world of Ralph Lauren illuminated the evening sky as moving footage of iconic product was brought to life on the [...]

Windfall Logo Design & Branding

on October 22nd, 2010

Identity & branding for a deal origination firm based in Sydney.

Manifest Identity & Logo Design

on October 19th, 2010

Brand identity work for an executive coaching firm in Sydney.

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Water in All its Beauty: Logos, Installations, Designs / Blog Action Day 2010

on October 15th, 2010

Blog Action Day is an annual event that unites the world’s bloggers in posting about the same issue on the same day. Our aim is to raise awareness and trigger a global discussion around an important issue that impacts us all. This year, with the theme of Water, we are eager to shed light on [...]

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The most effective design tells a story

on October 13th, 2010

From Kit Hinrichs of Pentagram fame, who speaks my own principles better than I do, a statement of approach that resonates with every fibre of my creative muscle.