Limeshot Logo Design & Branding Sydney

A while back I published an article about a Haagen Dazs campaign for the bees of United States. Well, since then the bee problem has spread to the rest of the world, and while the phenomenon seems to be in decline in America according to Time Magazine, it has become a problem Europe has to [...]

Via Under Consideration’s Brand New, my branding crush for this week is Peru’s new identity. From a friendly and beautiful logo, to great application, this is the one exception I’ve seen this year to the disastrous country rebrands trend.

The best thing since the Make My Logo Bigger cream – and I’m not really a Jennifer Aniston fan. Have a look, it’s a great effort. Jennifer Aniston promoting SmartWater in a video now hovering at more than 5 million views on YouTube.

On Wednesday, November 10, thousands of eyes witnessed the Ralph Lauren 4D show, featuring advanced video mapping technology projected onto the façade of the Ralph Lauren flagship locations in New York and London. The vibrant world of Ralph Lauren illuminated the evening sky as moving footage of iconic product was brought to life on the [...]

Well, sort of. Mild hints. Very mild. My grandmother could have said something saucier. But hey, it’s Jude Law, with a hot Muse theme in the background – and Michaela Kocianova wearing next to nothing. “Un Rendez Vous”, the first of Guy Ritchie’s three short films for a new campaign for Dior Homme is an [...]

Sydney-based Collider was awarded the top prize for Commercials – Visual Effects at the 2010 Australian Effects and Animation Festival Awards (AEAF) last night for Nestle Club ‘Intense Pleasure’, via agency JWT Sydney. The spot was directed by Collider co-founder and creative director, Andrew van der Westhuyzen. And it’s stirring and delicious….

According to the Australian Childhood Foundation’s website, neglect accounted for 30 per cent of reported child abuse cases in Australia in 2006-7, although many children suffer a combination of emotional, physical and sexual abuse. The Foundation stresses that it’s the role of adults to learn how to notice and report child abuse – and so [...]

Inspired by the body art phenomenon that is sweeping the globe, WICKED is an all new energy drink combining tattoo attitude with caffeine and taurine; it comes in a gorgeous packaging and with a wicked, wicked commercial featuring a pole-dancing geisha, animated body art and Tomb Raider-like action.