It seems to me, of late, that everyone is attracted to circular logos more than any other type. I have started avoiding providing a circular option – unless I am very happy with it, for fear my clients will choose that over stronger, non-circular concepts.
And yet what is it about circular logos that attracts people so? The symmetry? The balance? The comforting, enveloping shape? The association with authority (police and army badges), or with money (coins)? I wish someone could riddle me this, but in the meanwhile enjoy a handful of my favourite – or crowd’s favourite – circular logo designs.