WIP: Erica Angyal Logo Design & Branding

on March 9th, 2011

Erica Angyal is a nutritionist, health consultant, speaker, and international author of books on health and beauty. Please note this is still work in progress.

Project Background

Erica Angyal Logo Design and Branding

Erica’s greatest passion are the areas of preventative nutrition and holistic anti-aging strategies and she has made it her life’s mission to empower and inspire people to maximize their health, beauty, and well being “from the inside out”.

Erica is the official nutritionist to Miss Universe Japan since 2004 and has been featured in a myriad of newspapers and magazines, ranging from Nikkei Health and The Japan Times, to Vogue and Elle Japon. Her bestseller, “Sekai 1 No Bijo Ni Naru Diet” was rated the No. 1 Food book in 2009 by Japan’s International Food and Culture Association, and was the first ever diet book in Japan to hit the No. 1 ranking on ORICON. First released in 2009, it is now in its 18th edition with 360,000 copies in print, and has been translated into Chinese, Taiwanese, and Korean.

Erica has been featured extensively on all major Japanese Television channels, including NHK, Fuji TV’s Mezamashi and Tokudane, TBS’s Osama Brunch, NTV’s enormously popular “Sekai 1 uketai jugyou” and TV Asahi’s “Tetsuko no Heya”.

The Brief

The brief was to create a brand image for Erica Angyal that projects the image of a professional nutritionist and expresses her core message “beauty from within”. The Primary target audience is Japanese females in their 30′s and 40′s interested in health, nutrition, beauty and well-being, followed by Asian females in their 30′s and 40′s.

Logo Concept & Application

Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
Erica Angyal Logo Design and Branding
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